Factors affecting spectators attendance in Sabaye Qom Home games

Introduction & Objective: The purpose of this research was to analysis of the factors that influence spectator’s attendance in Sabaye Qom Home games.
Methodology: This research is descriptive and collecting the data from questionnaires made by the researcher and the face validity of it, is highly supported by university professors. The reliability of questionnaires has obtained %89 of Cronbach’s alpha. The statistical society of research included whole the Citizens of Qom Province and the statistic samples included 385 Citizen which were chosen randomly. For analyzing the information, we used binomial distribution and Friedman non parametrical test. The meaningful level of statistics determined in (P≥ 0.05). Also analyzing of data was done by SPSS software.
Findings: The results showed that of the Citizens viewpoints, Economic factors, Attractive game, Planning, Facilities, Motivational and Emotional factors influence spectator’s attendance in Sabaye Qom Home games. Also, factors affecting on Spectators attendance are to priority: 1. Attractive game, 2. Emotional factors, 3. Facilities, 4. Motivational factors, 5. Planning, 6. Economic factors.
Discussion & conclusion: The Sabaye Qom Sport Club can attract more loyal fans and gain benefits by focusing on framework for setting strategies in ticket-prices, Cleaning Stadium, Easy commute to the stadium, Increase the quality of matches, Accurate planning, Informing and The use of local players.