Background&Purpose: The purpose of the present study was to develop a strategic empowerment model for the export performance of sport products with a world-class approach with an emphasis on resilient economy for the development of the Iranian sports industry. Methodology: The research methodology was qualitative and based on the theory of data. Data analysis was performed on the Paradigm model of Strauss and Corbin method. The sampling was done by theoretical sampling method. Using a targeted method and a snowball, a deep interview was conducted with 15 selected samples including experts, economists and faculty members (sports marketing, industrial management) Theoretical saturation was obtained and interviews were implemented. Results: Referring to the results of analyzing field interviews in the Nvivo 10 environment . The strategic empowerment model of the export performance of sport productions was obtained with 124 concepts and 23 axial codes and 5 selective codes. The results of this study show that among the factors of production in the global class (quality, innovation, cost, time, flexibility) and factors Service in the global class (sales and after sales) There is a causal relationship with the resistance economy and its sub-categories. It can lead to the strategic empowerment of the export performance of sport productions in the development of the world class sports industry . Discussion: According to the results of this study, it is suggested that the identification and support of domestic producers in the industrial sector of sport of the country . As well as the provision of special facilities and training in the level of global class management to support Iranian sports goods and Increasing employment in line with the resilient economy will help Successfully improves production capabilities.
mohammadi, F., KALATEH SEYFARI, M., RAZAVI, M., & FARSIJANI, H. (2024). empowerment of export performance of sports products
A world class. Journal of Sport Management and Motor Behavior, 20(39), 37-1. doi: 10.22080/jsmb.2024.14545.2903
MLA
forough mohammadi; MASOUMEH KALATEH SEYFARI; MOHAMMADHOSEN RAZAVI; HASAN FARSIJANI. "empowerment of export performance of sports products
A world class". Journal of Sport Management and Motor Behavior, 20, 39, 2024, 37-1. doi: 10.22080/jsmb.2024.14545.2903
HARVARD
mohammadi, F., KALATEH SEYFARI, M., RAZAVI, M., FARSIJANI, H. (2024). 'empowerment of export performance of sports products
A world class', Journal of Sport Management and Motor Behavior, 20(39), pp. 37-1. doi: 10.22080/jsmb.2024.14545.2903
VANCOUVER
mohammadi, F., KALATEH SEYFARI, M., RAZAVI, M., FARSIJANI, H. empowerment of export performance of sports products
A world class. Journal of Sport Management and Motor Behavior, 2024; 20(39): 37-1. doi: 10.22080/jsmb.2024.14545.2903
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